If you were going to open up a shop, what would you sell?
Retail…in this world, that industry drives the economy. I should know, I work in a store. Yet, believe it or not, when asked what I would sell, that is if I ran my own shop, well, I was a bit stumped. I mean, a few things ran through my mind, then, like a moment of true inspiration(okay, that’s a bit of an exaggeration), I came up with a fun idea. I’ll tell you about it in this post.
I’ll start off by saying this, I live in Green Bay, Wisconsin. Some, as I bring up a rather antiquated moniker, one that was earned during the 1960’s, and which, by the way, was coined by Sports Illustrated, anyways, some still call this city Title Town, USA. I don’t know about that, because the Packers haven’t conquered the NFL in over a decade. I do know this; Green Bay is the tailgating capital in America…North America, South America, it doesn’t matter, we do it better than anyone in the world.
Okay, some may ask, “What the heck is Tailgating?” You may have visions of a large truck, bright lights aimed at the rear view mirror, driving too close to someone’s rear bumper. Nah, it’s nothing like that at all.
Tailgating is a pregame party, one that takes place in the home stadium’s parking lot. However, as time has passed, the definition has been modified to mean any pre-game party. Usually, the party is like a backyard bar-b-que. It doesn’t matter if it takes place next to the stadium, or, actually in someone’s backyard, we grill meat and eat sides like potato salad.
I can hear you sigh, “What does any of this have to do with a retail shop?” I’m getting to that.
Since tailgating is popular, if I were to have a chunk of capital, I’d take advantage of a very specific Green Bay pastime. And I think the shop would have an upbeat vibe.
I wouldn’t label it as a tailgating shop. No, I’d make it a little more universal. So, I’d refer to it as a backyard party shop. That way, not only would tailgaters visit, but those celebrating birthdays, graduations, retirements…man, you name it, if you needed to prepare for that midsummer bash, my store would be your go to.
Okay, okay, I hear your frustration, after a ton of lead in, I’ll get to the point.
I’d sell brats and burgers; that’d be a start. And I could get creative by selling tacos, salmon, lobster…you know, something unique, just in case the party thrower doesn’t want another cliche and boring get together.
But food is just a start…by the way, I almost forgot about chips and dip, potato salad, baked beans, coleslaw…yes, I could go on for a while.
Yet, where was I, oh yeah, food would only be a fraction of my backyard party store. I mean, and you’ve probably guessed it already, there’d be table cloths, paper plates, solo cups, banners…once again, the list is practically interminable…that means endless. You knew that? Dude, sorry, sometimes I get pretentious, but it spices up the writing…oooh!…I’d definitely have a ton of bar-b-que seasonings.
I can’t forget yard games…you know, croquet, badminton, lawn darts…heck, I’ll even include horseshoes.
That’d be my shop, and I’d take pride in it. Helping people party would make me happy. Bonding, uniting, freely enjoying a summer day, yes, I would enjoy aiding in that endeavor.
Have an Excellent Day!!




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